It’s our 40th Anniversary!
Time flies when you’re doing what you love.
July 6, 2021 marks the day M + M Design opened its doors, forty years ago. It hasn’t always been easy, but it’s always been good. The opportunity to do fulfilling work, and collaborate with people who are as committed as we are to achieving the best possible result, never gets old.
Over the years we’ve worked with countless teams of inspiring, creative, thoughtful and wonderful people. They’ve entrusted us with crucial projects that helped establish their company identity, launch ground-breaking initiatives, represent high-value products, and define their organization’s way forward.
Design is not our job, it’s our life’s work. We continue to adapt to new tools, new technology, and new norms — and remain committed to the people, and the values that have enabled us to reach this milestone.
3 Compelling Reasons to Invest in a Brand Identity
1. Make it easy for the customer to buy.
A compelling brand identity provides any company, any size, anywhere, with an immediately recognizable, distinctive, professional image that positions it for success. An cohesive identity helps manage the perception of a company, and differentiates it from its competitors. A smart identity system conveys respect for the customer, and makes it easy for them to understand the products and services you offer.
2. Make it easy for the sales force to sell.
A cohesive brand identity builds awareness and understanding of a company and its strengths. It clearly communicates a company’s unique value proposition. Consistent communications across all media – print, digital, direct, social, video and display – send a strong signal to the customer about the commitment of the company to their product or service.
3. Make it easy to build brand equity.
A brand, the company’s reputation, is one of its most valuable assets. A strong brand identity will increase recognition, awareness, and customer loyalty, resulting in increased sales and success for your organization.
